Q2 2024 Performance of Top Drawing & Coloring Apps on Android in Latin America

Latin America's Android users have shown a vibrant interest in the Drawing & Coloring app category during the second quarter of 2024. Sensor Tower provides a closer look at the performance of the Top 5 apps in this creative space.

Color ASMR: Painting Book maintained a steady download growth, kicking off April with roughly 297K downloads and peaking at 426K by the end of May. Weekly active users (WAUs) started at 3.2M and saw a rise to 3.5M in early June, although the month ended with a slight dip to 3.1M.

CrazyLabs LTD's Phone Case DIY experienced fluctuating downloads but ended the quarter on a high note with a spike to over 512K in the last week of June. Revenue for the app ranged modestly around $80 to $112 weekly, and WAUs showed an upward trend from 1.1M to a notable 1.4M by the quarter's end.

Coloring & Learn by Orange Studios Games saw a significant download surge mid-April with over 314K downloads. Revenue hovered between $138 and $214 weekly, while WAUs remained robust, peaking at 3.4M in mid-April before settling around 3M by late June.

X-FLOW's Happy Color®: Coloring Book showed consistent download figures around 200K, with a slight increase towards the end of the quarter. Revenue trends were modest and stable, ranging from $53 to $77 weekly. WAUs for Happy Color® remained steady, with a slight increase from 1.8M to 1.9M.

Lastly, Color Fan - Color By Number from Casual World Studio demonstrated an interesting pattern with downloads initially dropping to 48K in mid-April but recovering to over 209K by late May. Revenue saw a notable rise in late April and maintained an average of around $600 weekly afterwards. WAUs started at 1.5M, dipped in late April, but rebounded to 1.7M by the quarter's close.

For more insights into app performance and user engagement trends, Sensor Tower's comprehensive data offers an in-depth look at the app ecosystem.